ICICI Bank’s social outreach programmes are designed to empower the underprivileged and the rural community. It involves taking a holistic approach to addressing developmental gaps, through a series of small-scale, theme-based activities which are complemented with large-scale, multiyear projects. The Bank undertakes such programmes directly and through its philanthropic arm, ICICI Foundation for Inclusive Growth, with the aim of bringing a positive change in the lives of the beneficiaries.
The focus of ICICI Bank’s programmes is on promoting rural growth, especially among youth, farmers and women. Our integrated approach to rural development spans from addressing water and agriculture related issues, enabling value additions in terms of processing and market linkages, and further supported by skilling and financial literacy. The projects and programmes are initiated and executed in collaboration with various stakeholders, including government and non-governmental organisations (NGOs).
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