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  Fair Practice Code  
1.

In the Code, 'you' denotes the credit card customer and 'we' ICICI Bank Limited as the card issuer. The standards of the Code are governed by the four key commitments detailed in section 2.

  Unless stated otherwise, all parts if this Code applies to all our credit card products and services, whether we provide them across the counter, over the phone, on the internet or by any other method.
  Commitments outlined in this code are applicable under normal operating environment. In the event of force majeure , we may not be able to fulfill the commitments under this Code.
2. Key Commitments
  We promise to:
  2.1

Act fairly and reasonably in all our dealings with you by:

  • Making sure our products and services meet relevant laws and regulations ensuring that our dealings with you will rest on ethical principles of integrity and transparency.
  • Making sure our products an services meet relevant laws and regulations ensuring that our dealings with you will rest on ethical principles of integrity and transparency.
  • Not engaging in any unlawful or unethical consumer practice.
Credit Card is a plastic card with a credit facility, which allows you to pay for goods and Services and or to withdraw cash.
  2.2

Help you to understand how the following information in a simple language:

  • What are the benefits to you
  • How you can avail of the benefits
  • What are their financial implications
  • Whom you can contact for addressing your queries and how
  2.3

Deal quickly and effectively with your queries and complaints by:

  • Offering channels for you to route your queries
  • listening to you patiently
  • accepting our mistakes, if any
  • correcting mistakes/implementing changes to your address your queries
  • communicating our response to you promptly
  • telling you how to take your complaint forward if you are not satisfied with the response
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3. Information (To help you to choose products and services, which meet your needs)
  3.1

Before you become a credit card customer, we will:

  • Give you information explaining the key features of our credit card products including applicable fees and charges.
  • Advise you what information/documentation we need from you to enable us to issue credit card to you. We will also advise you what documentation we need from you with respect to your identity, address, employment etc. and any other document that may be stipulated by statutory authorities (for e.g. PAN details), in order to comply with legal and regulatory requirements.
  • Verify the details mentioned by you in the credit card application by contacting you on your residence and/ or business telephone numbers and /or physically visiting your residence and/or business addresses through agencies appointed by us for this purpose, if deemed necessary by us.
  3.2

While you apply for credit card, we will explain the relevant terms and conditions such as fees and interest charges, billing and payment, renewal and termination procedures and any other information that you may require to operate the card.
  3.3

We will advise you of our targeted turn around time while you are availing / applying for a product / service.
  3.4

We will send a service guide / member booklet giving detailed terms and conditions, interest and charges applicable and other relevant information with respect to usage of your credit card along with your first credit card.
  3.5

We will advise you our contact details such as contact telephone numbers, postal address, website / e-mail address to enable you to contact us whenever you need to.
  3.6

If you do not recognize a transaction, which appears on your credit card statement, we will give you more details if you ask us. In some cases, we may need you to give us confirmation or evidence that you have not authorized a transaction.
  3.7

We will inform you, through service guide / member booklet of the losses on your account that you may be liable if your card is lost / misused.
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4. Tariff (Fees / Charges /Interest)
  4.1

You find our schedule of common fees and charges (including interest rates) by

  • In our application form
  • Referring to the service guide/member booklet
  • Calling up on customer service members
  • Visiting out website; or
  • Asking our designated staff.
  4.2

When you become a customer, we will provide you information on the interest rates applicable on your credit card and we will charge the same to your credit card account, if applicable.
  4.3

If you ask us, we will explain how we apply interest to your account.
  Changes in out tariff
  4.4

When we change our tariff (interest rate of other fees / charges) on our credit card products, we will update the information on our telephone help-line/web site, we will inform through monthly statement.
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5. Marketing Ethics
  5.1

Field Personnel
  • Our sales representatives will identify themselves when they approach you for selling card products.
  • We have prescribed a code of conduct for our Direct Selling Agents (DSAs) whose services we may avail to make credit card products. The code of conduct is available in our web site also.
  • In the event of receipt of any complaint from you that our representative has engaged in any improper conduct, we shall take appropriate steps to redress the complaint.
  5.2

Telemarketing

  • If our telemarketing staff / agents contact you over phone for selling any of our credit card products or with any cross sell offer, the caller will identify himself / herself and advise you that he / she is calling on our behalf.
  • Our tele marketing agents would not call those customers, who have registered with us in "Do not Call Registry".
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6. Issuance of Credit Card/PIN
  6.1

We will dispatch your credit card only to the mailing address mentioned by you through courier / post. Alternatively, we shall deliver your credit card at our branches which maintain your banking account(s) under due intimation to you. You can collect them by showing proper identity proof of yourself.
  6.2

We may also issue deactivated credit card if we consider your profile appropriate for issuing credit card and each deactivated card will become active only after your acceptance of the same.
  6.3

PIN (Personal identification number) when allotted will be sent to you separately.
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7. Account Operations
  Credit Card statements
  7.1
To help you manage your credit card account and check details of purchases / cash drawings using the credit card, we will offer you a facility to receive credit card transaction details either via monthly statement by post or through the internet. Credit card statement will be dispatched on a predetermined date of every month which will be notified to you.
  7.2

In the even to non-receipt of this information we expect you to get in touch with us so that we can arrange to resend the details to enable you to make the payment and highlight exception, if any in a timely manner.
  7.3

We will let you know / notify changes of fees and charges and terms and conditions. Normally, changes (other that interest rates and those which are a result of regulatory requirements) will be made only prospective effect giving notice of at least one month.
  7.4 Signature in the charge slip is not mandatory. The very fact that the card is present in the POS during the transaction is construed as a genuine transaction.

  Protecting your account.
  7.4

We will advise you what you can do to prevent your credit card from misuse.
  7.5

In the even your credit card has been lost or stolen or that someone else knows your PIN or other security information, we will require you to notifying us, take immediate steps to try to prevent these from being misused subject to operating regulations and law in force.
  Processing activities at our end
  7.6

We may allow processing of credit card related activities including operations and cross selling to third party agencies that we consider appropriate for these purposes.
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8. Confidentiality of Account Details
  8.1

We will treat all your information as private and confidential (even when you are no longer a customer). We will not reveal transaction details of your accounts to a third party, including entities or group, other than in the following four exceptional cases when we are allowed to do it.

  • If we have to give the information by law
  • If there is a duty toward the public to reveal the information
  • If our interests require us to give the information (for e.g, to prevent fraud) but we will not use this as a reason for giving information about you or your accounts (including your name and address) to anyone else, including other companies in our group, for marketing purposes.
  • If you ask us to reveal information, or if we have your permission to provide such information to our group / associate / entities or companies when we have tie-up arrangements for providing other financial service products.
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9. Collection of dues
 
Our bank's dues collection policy is built on courtesy, fair treatment and persuasion. We believe in fostering customer confidence and long-term relationship. Our staff or any person authorized to represent us in collection or dues or / and security repossession will identify himself / herself and interact with you in a civil manner. We will provide you with all the information regarding dues and will give sufficient notice for payment of dues. Our staff / agencies are governed by Model code for Collection of Dues and Repossession of Security by Indian Banks Association.
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10. Redressal of Grievances.
  10.1

Redressal of your complaints internally

  • We have a Grievance Redressal Cell / Department / Center within the organization. If you want to make a complaint, we will tell you how to do this and what to do if you are not happy about the outcome. Our staff will help you with any queries you have.
  • Our complaint handling procedure is displayed on our web site. The timeframe for the responding to your complaints and escalation process etc. are also displayed on the web site.
  Banking Ombudsman Service and other avenues for redressal

Within 60 days of lodging a complaint with us if you do not get a satisfactory response from us and you wish to pursue other avenues for redressal of grievances, you may approach Banking Ombudsman appointed by Reserve Bank of India under Banking Ombudsman Scheme 2002.

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11. Termination of Credit Card
  11.1
You may terminate your credit card by giving notice to us and by following the procedure laid down by us in our service guide / member booklet after clearing outstanding dues, if any.
  11.2 We may terminate your credit card, if in our understanding you are in breach of the cardholder agreement.
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12. Feedback and Suggestions
  Please provide feedback on our services. Your suggestions will help us to improve our services.
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